The Omniture PHP Measurement Library lets you use PHP to record your visitor’s activity on your Web site. At first glance it can look a little intimidating, but it really is not that complicated. Once you have it implemented, all that you will see in the source code of your pages is the image request [...]

I receive a lot of questions from people working on their own SiteCatalyst implementations and I’m always happy to help. One that I got recently is “why is your s_code file a php file”? I figured there were not too many people out there doing it like this or even know about this, so I [...]